Arab Bank was awarded “Best Embedded Finance Solution for the Year of 2024” by Global Finance, a New York-based international publication. This recognition, part of the 11^th annual Innovators Awards, was presented to Arab Bank in the "Corporate Banking Innovations" category for Omnify platform launched by ACABES for Financial Technology, Arab Bank’s technological arm. Omnify is considered a pioneering solution in delivering innovative digital banking in the kingdom. It offers a comprehensive suite of services (banking-as-a-service) for companies in selected markets in MENA region, leveraging close collaboration with Arab Bank and its extensive regional network.

This global recognition was made by the editors of Global Finance along with a panel of judges who selected winners after extensive consultations, and based on a specific set of criteria related to specific innovations and describing the culture or process by which they support breakthrough thinking and new solutions, industry firsts.  Selection criteria included four categories of innovation: Product Innovation, Process Innovation, Marketing Innovation, and Organizational Innovation.

Omnify platform allows partner companies to offer embedded financial products for their own customers by consuming banking APIs from Arab Bank and beyond, helping them to expand their value proposition to their customers and increase customer loyalty.  The platform’s key benefits include easy and efficient customized products reflecting the client’s brand identity, equipping companies with the necessary infrastructure to provide this service through continuous technical support and tools for building propositions ranging from accounts opening, to providing loyalty programs, payment options, card issuance, and more.

It's worth nothing that The Banker Magazine, owned by the Financial Times and based in London, named Arab Bank as “Bank of the Year in the Middle East for 2024”. Arab Bank also received the “Best Bank in the Middle East 2024” award by New York-based international publication “Global Finance” for the ninth consecutive year, in addition to 24 local and regional awards in recognition of its corporate and consumer digital banking services in Jordan and across Middle East markets.  

Arab Bank recently supported the “Litazho Madarsna” school play areas renovation campaign, implemented by the Crown Prince Foundation as part of its Humanitarian Campaigns and Responses program, which falls under the Sustainable Community Development pathway. This campaign aims to engage Jordanian youth in the maintenance and beautification of public schools across Jordan's governorates, fostering a sense of belonging and promoting the concept of volunteerism. The campaign also seeks to create a positive and sustainable impact by improving the school environment and developing play facilities in participating schools.

Arab Bank's support of this campaign comes in line with its commitment to supporting national initiatives aimed at developing the education sector as a cornerstone of sustainable development. The bank also aims to promote the values of teamwork and volunteerism among youth, encouraging them to actively participate in serving their community, in line with its CSR & Community Engagement strategy.

Through this campaign, the bank supported three schools in Amman, Irbid, and Wadi Musa, reaching approximately 2,700 students. A team of the bank’s employees volunteered to help in carrying out schools’ renovation activities, including planting, painting, and drawing murals to create a welcoming learning environment that positively reflects on students' academic performance.

It is worth noting that Arab Bank adopts a comprehensive and integrated strategy in terms of Sustainability that reflects the bank’s keenness to enhance its economic, social and environmental impact by working closely with various stakeholders to achieve sustainable development. Arab Bank’s social responsibility program “Together” is a key manifestation of this approach. It is a multi-faceted program that focuses on developing and growing various aspects of society through various initiatives and activities that contribute to serving several sectors, namely health, combating poverty, protecting the environment, education, supporting orphans and empowering women.

The Crown Prince Foundation was established in 2015 to embody the vision of His Royal Highness Crown Prince Al Hussein bin Abdullah II, on the necessity of providing opportunities to empower youth in Jordan. CPF aims to empower youth and develop their capabilities through programs that fall under three pathways: Economic Participation, Leadership and Sustainable Community Development. With a presence in 27 locations across Jordan, including offices in every governorate, the CPF works to achieve its mission nationwide.